How can a small local business with no marketing budget use social media to attract more customers?
Last Updated: 29.06.2025 06:53
Processes
AND Promotion> (Advertising, PR, Personal Selling and Sales Promotion - Digital or analogue)
Good marketing is doing this well.
People
Product
Marketing is balancing and organising all the factors that create an exchange between buyer and seller, including:
Perception
If you are in business, you ARE “marketing”. If you don't have a PROMOTION budget, you are marketing badly.
Place
Is it true that some Trump voters are saying its good that the stock market is collapsing?
Price
Utilising social media means allocating resources to that endeavour - so you must have a budget of some sort.
as well as uncontrollable factors (Politics, Economics. Social-cultural issues, Legal & compliance requirements, Technology, Ecology, Ethics, and Demographics.
Jonathan Anderson has been appointed sole creative director of Dior - Vogue Business